Our Products
Consumer Optimization Products
Leveraging the concept pioneered by INCISENT's powerful FirstLook Consumer Optimization technology to create ads that focus on the value most important to the consumer, INCISENT has moved into two generations of these unique technologies.
360° Internet Advertising Accelerator
- Enables creation of quick and easy, highly differentiated descriptions based on each vehicle's distinguishing features and attributes
- "Mystery Shops" your own online ad against the competition exactly as a consumer experiences it
- Evaluates which vehicles aren't generating enough online activity and enhance ads accordingly
- Verifies consistency of online ads and pricing across multiple websites
- Sends "one-click" updates to websites and accounting systems
- Empowers sales teams to out-maneuver the competition by harnessing power of the internet to identify and sell value instead of haggling over price
The Next Generation: MAX Internet Ad Optimization System
- Currently in Beta, the Managing through Automated eXpertise (MAX) system, creates effective online consumer advertisements by targeting and prioritizing vehicle features, distinctive data points, most popular search terms and more
- Optimized to hook into "structured" and "unstructured" data search with the richest, most robust attributes available
Our Solutions 
Transforming Traditional Industries
By leveraging Chicago's place at the heart of the economy, INCISENT creates innovative technologies that are transforming traditional industries.
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